Bill Cramer is the founder and CEO of Wonderful Machine. This week we talk to Bill about how and why Wonderful Machine was formed, how it serves photographers and the industry at large. We also discuss pricing; how to cost your work, including taking into consideration licensing, working with budgets and tips on negotiation. 

Wonderful Machine
The Wonderful Machine INTEL section which is full of great insights into pricing and costs by veteran negotiator Craig Openheimer
A photo Editor – Estimates (Craig Oppenheimer)
More resources on licensing from the AOP
More information on DACS (Design and Artists Copyright Society)

Desert Island Camera
Olympus Pen – half frame camera

Desert Island Book
Henry Latrigue (1998 edition)